Family Owned and Operated Since 1966
For over 50 years, Brite-O-Matic has delivered quality car wash systems and services to new car dealers in and around the Midwest. Brite-O-Matic, a specialty car wash manufacturer and service provider, has partnered with new car dealers from every major manufacturer.
“Brite-O-Matic was founded on building long-term relationships with customer service as our priority,” said founder William Gasser. This dedication to customer service has been passed down to the next generation as we continue to focus on delivering quality products and services to both our long-term customers as well as our more recent clients.
“Continuing to focus on our strengths while listening to our customer’s suggestions is vital to our company,” states Laurel Gasser, CEO and daughter of William Gasser. “We will continue to innovate and improve our processes in order to keep up with market demand.”
Our mission is, and always has been, to deliver the best possible products and services to our customers. “We take pride in our ability to listen and respond to the needs of not only our customers, but also our customers to be,” says Jim Droz, Vice President of Sales. “For that reason, we offer a variety of rental and full-service plans and innovative wash equipment.”
Our unique car wash programs have been designed through feedback from our new car dealer customers. They provide maximum value and protection against unplanned wash expenses. We have been pioneers in our industry and look forward to partnering with you to build increased customer loyalty and continued satisfaction.
We look forward to the opportunity for Brite-O-Matic to help positively impact your business.